By Robert M. Zimmerman
Written through Robert Zimmerman and Ann Lehman--leading specialists within the box of fundraising and board development--Boards That Love Fundraising not just exhibits that every one board individuals (no topic the extent of expertise) can discover ways to increase money but in addition offers powerful easy methods to the more matured fundraisers. This workbook explains your fundraising accountability as a board member whereas it: presents info on board constitution and its impression on elevating moneyOutlines the strategies that would empower you to invite for cash successfully and fearlessly Describes the big variety of tools nonprofits use to elevate cash and?? the board's position in every one areaShows the right way to recruit board individuals who may help with fundraisingExplores the very important problems with fundraising, making plans, staffing, evaluate, and dealing with experts "The booklet offers the best way to support board contributors conquer the terror ofrejection and suppose more well-off soliciting for support." -- The Chronicle of Philanthropy, may possibly 27, 2004[The authors exploration of] " ..topics equivalent to the right way to ask for asubstantial reward and motivations for giving are specifically effective."-- September 22, 2004, the root heart, Philanthropy information Digest
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Additional resources for Boards That Love Fundraising : A How-to Guide for Your Board
What would you say to honor the organization as you hand over the check? The facilitator records the discussion points on a ﬂipchart and initiates a discussion. Time: Fifteen to twenty-ﬁve minutes Fundraising Rules Underlying Successful Appeals 19 Consider even a partial list of the good things someone gets by making a ﬁnancial contribution to a nonproﬁt organization: • The satisfaction of helping an organization that is devoted to a cause about which the donor cares deeply • The satisfaction of helping an organization that the donor knows is doing a great job • The pleasure of responding positively to a friend or colleague who has made the solicitation • The opportunity to invest in an enterprise that beneﬁts the community • The opportunity to be honored and celebrated for one’s generosity • The opportunity, through a memorial gift, to honor someone whom the donor loved • The opportunity to create a legacy that will last long after the donor’s passing • The tax beneﬁt (this is important in the realm of planned gifts but is of less consequence with regard to other types of contributions) It bears restating: our job as fundraisers is to enable people to feel good about themselves.
Ten Percent of the People Give 90 Percent of the Money Many organizations do a bang-up job of getting that ﬁrst, modest contribution from a donor via direct mail, telephone solicitation, or sale of a ticket to a small special event. That’s well and good, but most of these nonproﬁts never ratchet up; they continue to ask their donors for small contributions when a signiﬁcant number of them could give a great deal more if asked appropriately. Most of the money donated to nonproﬁts comes from the relatively small number of folks who have the wherewithal to make big gifts.
Org/ 2. Giving USA, a publication of the AAFRC Trust for Philanthropy, researched and written by the Center on Philanthropy at Indiana University. org/ 3. Based on data from the “Survey of Consumer Finances 2001” and calculated by researchers at the Boston College Social Welfare Research Institute. edu/research/swri/ Chapter 3 The Board’s Role in Speciﬁc Fundraising Activities ZIMMERMAN LEHMAN has never had a client—no matter how sophisticated about fundraising, no matter how many resources the client was pouring into development—that was raising funds in every appropriate way.